Archive for March, 2009

2point5 - Commercial Shoot!

Thursday, March 26th, 2009

We get this question more often than we would like:"Will my iPod or iPhone fall out of the dock while I’m driving?"Our answer is always a definitive no, followed by an explanation on our part that the 30-pin connector does most of the job of keeping the device in place, and that we’ve thoroughly tested this theory by not only driving our cars over the past three years with spec.docks installed, but also by intentionally trying to make this happen by doing doughnuts, j-turns, quick stops/starts…you get the picture. It is pretty much inconceivable that an iPod or iPhone in a spec.dock will go flying through the passenger compartment during any type of driving - erratic or otherwise. We’ve even …

GTI MacMini - Upgrade!

Tuesday, March 3rd, 2009

As some of you may know, I installed a MacMini in my 2001 Volkswagen GTI a little less than three years ago, and received an enormous amount of press, praise and support of the project over the years since then. The car ended up being featured in a number of print and online publications, my blog was Slashdotted (requiring purchasing a lot more hosting) and - most importantly - the buzz around the project way back when gave myself and my business partner the necessary push to quit our jobs and go full-time with 2point5, not to mention booth space at Macworld 2006 to premier spec.dock - our company’s iPod/iPhone integration product - alongside the GTI in San Francisco. It’s …